The world of branded merchandise is always changing. Every company wants to stand out from the competition. Here at Allwag, we have found that a little inspiration can provoke the biggest and best marketing ideas.
Here are a just a few things that WE think will be on the rise in 2022. And how you can get a head start for your 2022 marketing campaigns.
Eco and Sustainable Choices
In a recent survey 81% of respondents said that they will be looking at sustainable options for their branded merchandise and clothing for 2022.
With this in mind, we will be continuing to regularly update our promotional merchandise selection to provide eco and sustainable alternatives for almost every piece of merchandise you know and love.
Purchased merchandise in the past? We can help you ‘Change Your Range’ in 2022 with more sustainable merchandise.
Branded sustainable merchandise can be really unique and will help your brand stand out in 2022. Plus, it is a big tick towards your company’s corporate social responsibility and sustainability goals.
But where do you start? What sustainable and eco-friendly materials can you choose from? Below are just some of the eco materials we have available for your 2022 marketing campaigns.
Now that sporting events can begin to take place once more, 2022 brings us the Beijing Winter Olympics, the FIFA World Cup in Qatar, the Commonwealth Games in Birmingham and also the European Athletics Championships in Munich to name just a few.
Why not lean your marketing campaigns into the sporting theme with branded sports clothing or flags? How about a wellbeing exercise or athletics challenge for your staff or university students?
Technology continues to advance at a rapid pace and is definitely set to be a trend for branded promotional products in 2022.
In fact, in a recent survey, branded tech items (such as wireless chargers, charging cables, earbuds etc) came top of the list (57%) for what people would prefer to receive in an onboarding gift box.
Tech is ever-changing and we have new branded tech items added to our product ranges on a regular basis. We even have eco-tech items, such as charging cables made from wheat straw.
In 2021, employee wellbeing hit the headlines, with many companies moving all their staff to working from home. This could cause some to feel isolated. A trend set in 2021 (and continuing into 2022) are 'Work from Home' kits for staff. A small token of appreciation sent to their home addresses to make them feel part of the team environment even when working at home.
It works the same with your customers! Start as you mean to go on with ‘welcome’ or ‘onboarding’ packs for your new clients when they sign up. It could be as simple and cost effective as a notebook and pen, or you could go all out with a personalised bottle, branded clothing, sweets and treats, or even branded laptop bags.
Whatever you’ve got planned for your 2022 marketing campaigns, get in touch with our expert team, and we can help you find the perfect merchandise solution!
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